diciembre 2018
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Advertising & Commercials

¤   A slide_share presentation:  ↓  History of Advertising

Φ  The Language of Advertising  . . . [01] ←  /  [02] ←  /  → [03] ←

•→38-examples-of-great-visual-pun-in-advertising/

TV
•→TV COMMERCIALS from the 1960s⇐  

 TASK  … [click on INTERMEDIATE

   Find the differences between the video & the transcription.

◊   Bus Funny Advert  ↓ New Team Work Ants Animated

◊  Commercial of a land line phone company called ‘Talk Talk’ ↓

◊  Aditya Birla Group Advertisement  ↓  India . . .

◊  Commercial for Barkan wine  ↓

◊  Winner of the 2010 Best TV Advertisement Award  ↓

 ◊  ‘Don’t Judge Too Quickly’  ↓ [5 ads with the same slogan]

◊  Interrogation CSI Miami  ↓

◊  Cooperative work  ↓

◊  Shortcomings of the iPad ↓

◊  Pringle of Scotland  ↓  Life Behind The Scenes  [David Shrigley]

Pringle of Scotland commissioned artist David Shrigley to create a humorous short animated film about life behind-the-scenes at Pringle to celebrate the brands return to Milan Fashion Week. The animation, showcased during Pringle of Scotland’s menswear show in Milan on 18th January, depicts the making of jumpers and cardigans over the past 195 year history of the Scottish brand.

∇  “Protect Yourself”  ⇓   [Graffiti – animation]

◊  Months after the deal was announced, Brad Pitt officially made his debut as the first male spokesman for the iconic female perfume Chanel No. 5 in a 30-second commercial spot, which began airing globally on 16th October, 2012  ↓

“It’s not a journey.   
Every journey ends, but we go on.
The world turns and we turn with it.   
Plans disappear.
Dreams take over.
But wherever I go,  there you are.
My luck, my fate, my fortune.
Chanel No. 5.
Inevitable.”
Δ  Allied Dunbar  ↓  [1995 commercial]

Θ   Models & Commercials  ↓

featuring . . .   Linda Evangelista, Isabeli Fontana, Raquel Zimmermann, Lily Donaldson, Sasha Pivovarova, Kate Moss, Milla Jovovich, Keira Knightley, Nicole Kidman, Nelli Gyongyosi, Julia Stegner, Diane Kruger, Charlize Theron, Monica Bellucci, Madonna, Spears, Kylie Minogue, Rihanna, Nelly Furtado . . .

  •  Inhaler  [Hooverphonic]

Water falling down a hundred meters
Coloured by the sun
In rainbow colors
Paul is driving me around
Through fields of light
Blinded by the sun
Fight the clouds
Be an inhaler
Have no doubts

Let them take you on a voyage to another…

Water falling down a hundred meters
Coloured by the sun
In rainbow colors
Paul is driving me around
Through fields of light
Blinded by the sun
Fight the clouds
Be an inhaler
Have no doubts

Let them take you on a voyage to another…

As I was saying, stereo is full of surprises
A new stereophonic sound spectacular

Were able to tell, in an instant, where a particular sound is coming from
A new stereophonic sound spectacular . . .
As I was saying, stereo is full of surprises

5th

¤  The Fifth Pocket

According to the Guinness World Records 2004, Michel Gondry‘s Levi’s 501 Jeans “Drugstore” spot holds the record for “Most awards won by a TV commercial”. Itl was never aired in North America because of the suggestive content involving purchasing latex condoms.

jeans

¤  Jean Spirit: The Music Behind Levi’s Adverts   ⇓
 ¶  Levi Strauss  – The History of Blue Jeans
In 1853, the California gold rush was in full swing, and everyday items were in short supply. Levi Strauss, a 24-year-old German immigrant, left New York for San Francisco with a small supply of dry goods with the intention of opening a branch of his brother’s New York dry goods business. Shortly after his arrival, a prospector wanted to know what Mr. Levi Strauss was selling. When Strauss told him he had rough canvas to use for tents and wagon covers, the prospector said, “You should have brought pants!,” saying he couldn’t find a pair of pants strong enough to last.

•  Denim Blue Jeans

Levi Strauss had the canvas made into waist overalls. Miners liked the pants, but complained that they tended to chafe. Levi Strauss substituted a twilled cotton cloth from France called “serge de Nimes.” The fabric later became known as denim and the pants were nicknamed blue jeans.

•  Levi Strauss & Company

In 1873, Levi Strauss & Company began using the pocket stitch design. Levi Strauss and a Reno Nevada-based Latvian tailor by the name of Jacob Davis co-patented the process of putting rivets in pants for strength. On May 20, 1873, they received U.S.Patent No.139,121. This date is now considered the official birthday of “blue jeans.”

By Mary Bellis [About.com]

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